instatutional logos

institutional logos

Institutional logos are important as it is what represents the institution, they therefore invest lots of money into the logos to improve the appearance of their institution.

As their is a difference between mainstream and independent films their is also obviously going to be a difference in their instatutional logos, this is mainly down to the heavy financing.

An example of a mainstream institutional logo is 20th century fox, it is elegantly designed artistic with a good use of animation, the logo even has moving animation on it.



An example of a independent institutional logo would be Fandango, as they don't have the money to spend on animation ect, it is usually more basic, relying more on being different then being extravagant.